100 Days of Posters / Day 066 of 100
Day 66: Brutalism
Raw, honest, unpolished.
- Chapter
- 07 Design History
- Level
- Intermediate
- Time
- 30–60 minutes
- Canvas
- 1080 × 1350 px
The principle
Brutalism in graphic and web design borrows its name from raw-concrete architecture. It values honesty over polish: default fonts, visible structure, harsh contrasts, raw materials and a refusal to be pretty. Done thoughtfully, it is a critique of slickness; done carelessly, it is just ugly.
Objective. Use rawness and honesty as a deliberate aesthetic.
The brief
Design a poster for an independent publishing fair using Brutalist principles.
Constraints
- Do not reproduce or trace an existing poster — use the principles, not the artefacts
- System or default fonts only
- Visible structure — borders, rules, raw boxes
- No gradients, shadows or rounded corners
- Maximum two colours
You're done when
- A raw, honest aesthetic
- Careful decisions within the rawness
- Clear information
Stretch goal
Design the poster in a plain text editor and screenshot it.