100 Days of Posters / Day 086 of 100
Day 86: The Festival
A lineup with a visual world.
- Chapter
- 09 Art Direction
- Level
- Advanced
- Time
- 60–90 minutes
- Canvas
- 1080 × 1350 px
The principle
Festival posters combine a strong visual identity with dense lineup information. They must work on billboards, wristbands and social media. The art direction has to be big enough to create excitement and flexible enough to hold dozens of names.
Objective. Combine bold art direction with complex information.
The brief
Design a poster for a fictional three-day outdoor music festival with at least twenty-four artists.
Constraints
- At least 24 artists across three days
- Clear headliner hierarchy
- A distinctive visual identity beyond the lineup
You're done when
- A strong visual identity
- All artists legible with clear hierarchy
- Excitement and atmosphere
Stretch goal
Create a version cropped for a phone story format that keeps the identity.