Day 36: On the Diagonal

Horizontal and vertical lines feel stable. Diagonals feel dynamic. A strong diagonal creates movement and direction, and it can carry the eye through the composition from one corner to another. Russian Constructivists used diagonals to suggest progress and urgency.

Objective. Use a strong diagonal axis to create movement.

Design a poster for a marathon using a dominant diagonal that leads the eye across the canvas.

• One dominant diagonal axis
• Text can follow or cross the diagonal
• Maximum three colours

• A clear, dominant diagonal
• A strong sense of movement
• Legible information

Use two crossing diagonals to create a sense of collision.